
Traffic Expo - ATSSA 2027
Event Date
February 5–9, 2027
Location
Long Beach, CA
About This Show
AI-drafted summaryThe Annual Convention & Traffic Expo, organized by the American Traffic Safety Services Association (ATSSA), is billed as America's premier roadway safety event, drawing thousands of industry professionals and transportation officials. The 2027 edition marks ATSSA's 57th annual gathering and takes place February 5-9, 2027, at the Long Beach Convention Center in Long Beach, California.
The event combines industry-leading education, networking opportunities and what ATSSA describes as North America's largest roadway safety trade show. Attendees explore products and technologies spanning work zone safety, traffic control, pavement markings, infrastructure innovations and emerging transportation technologies. The audience includes contractors, engineers, manufacturers, suppliers, public agency officials and transportation leaders.
Beyond the exhibit floor, the program features a full day of education sessions plus Micro Education opportunities on the show floor, where attendees can earn CEU and PDH credits. Whether you are sourcing new solutions, advancing your professional credentials or building industry connections, Traffic Expo positions itself as the place where roadway safety professionals see what is next.
Show Highlights
- North America's largest roadway safety trade show, featuring products and technologies in work zone safety, traffic control, pavement markings, infrastructure and emerging transportation tech.
- Education Day plus Micro Education sessions held directly on the Traffic Expo floor, delivering CEU and PDH credits (attendees at the 2026 event could earn 1.1 CEUs or 11 PDHs).
- New Products Rollout (NPRO) showcasing the latest industry innovations.
- Public agency scholarships — ATSSA offers more than 150 scholarships to public agency officials, DOT employees and new engineers.
- ATSS Foundation events held in conjunction with Convention, including the Sporting Clays Event, the Golf Classic Tournament, the National Work Zone Memorial display and the Toward Zero Deaths (TZD) Pledge Wall.
- A free ATSSA events mobile app for Android and Apple devices with schedule, speaker profiles and exhibitor list.
Attendance
ATSSA describes the Convention & Traffic Expo as its premier roadway safety event drawing thousands of industry professionals and transportation officials, but does not publish a specific historical attendance figure on the event website.
Booth Pricing
Specific booth prices are not published on the event website. ATSSA notes that booth pricing depends on booth size and purchase date, with ATSSA members receiving a discounted rate; interested exhibitors are directed to contact the ATSSA sales/exhibits team for a quote. A 10' x 10' booth includes 2 Full registrations and 3 exhibit-hall-only badges.
Registration
Attendee and exhibitor registration for the 2027 Convention & Traffic Expo opens mid-September 2026 and is handled through eShow.
Registration types include:
- Full Registration (Member and Non-Member)
- Public Official
- Daily Registration (Member, Non-Member and Guest)
- Expo Hall Only
- Exhibits & Committee Meetings Only (free; email ATSSA for access)
A one-day access pass is available, and badges can also be purchased on site in the ATSSA registration area at the convention center. To receive discounted registration rates, book a hotel room within the ATSSA room block, live locally or be invited by a company. Public agency and DOT employees typically receive additional discounts, and more than 150 scholarships are offered to qualifying public agency officials, DOT employees and new engineers. Note: children under 16 are not permitted in the exhibit hall.
History
The 2027 event is ATSSA's 57th Annual Convention & Traffic Expo, reflecting a decades-long history as the association's flagship gathering for the roadway safety industry. It is organized by the American Traffic Safety Services Association (ATSSA), a non-profit industry association. Each year the event rotates among major U.S. cities, with the 2027 edition returning to Long Beach, California.
Frequently Asked Questions
When and where is the 2027 Convention & Traffic Expo?
The event takes place February 5-9, 2027, with the majority of meetings and events at the Long Beach Convention Center, 300 E Ocean Blvd, Long Beach, CA 90802.
Who should attend Traffic Expo?
The event is designed for roadway safety professionals including contractors, engineers, manufacturers, suppliers, public agency officials and transportation leaders. It combines a large trade show, education sessions and networking focused on roadway and traffic safety.
How do I register, and when does registration open?
Attendee and exhibitor registration opens mid-September 2026 and is handled through eShow. Options include Full Registration, Public Official, Daily Registration, Expo Hall Only, and a free Exhibits & Committee Meetings Only pass; badges can also be purchased on site.
Are education credits available?
Yes. The program includes a full day of education sessions plus Micro Education sessions on the expo floor, and attendees can earn CEU and PDH credits. At the 2026 Convention, attendees could receive 1.1 CEUs or 11 PDHs.
How do I book a hotel and get the discounted rate?
ATSSA's official housing provider is JEMS Hospitality Group, with housing opening mid-September 2026 for a selection of discounted downtown Long Beach hotels. Booking within the ATSSA room block also helps qualify you for discounted registration rates; book only through JEMS to avoid housing scams.
From the blog
Recent guides and industry insights for exhibitors and planners.








