Atlanta Jewelry Show - AJS 2026

Registration is completed online and the show is open to qualified trade only. Use the Main Registration form if you are registering a retail jewelry store and its team, a bench jeweler or repair business attending BenchFusion or RetailFusion, a jewelry industry professional, or a student. A separate Professional Affiliation form is for individuals registering based on a credential, including GIA graduates and active members of the American Gem Society, the National Association of Jewelry Appraisers, or the Metal Arts Guild of Georgia.

Key points:

• Stores that have attended before or are listed in the JBT directory may have a fast-track option to speed up registration.
• First-time companies are strongly encouraged to pre-register so credentials can be reviewed before the show.
• A unique, valid, individual email address is required for each attendee.
• Walk-in buyers must bring proofs of being in business (such as a store lease and photos, sales tax certificate, and business license), two or more invoices totaling $10,000 or more of fine jewelry purchases in the last 12 months, and a government-issued photo ID.
• A press badge can be requested through the show's press registration form.

The Atlanta Jewelry Show is backed by the Southern Jewelry Travelers Association since 1950. The SJTA, a 501(c)(6) nonprofit, was created so that every partnership, program, and handshake would contribute to the shared success of jewelers, manufacturers, and sales professionals across the Southeast. It was built not as a commercial enterprise, but as a community investment in the future of the jewelry industry.

The show's home, the newly renamed Cobb Convention Center, is under active renovation, gaining a two-story grand entry, brighter common areas, refreshed exhibit halls and ballroom, expanded meeting and boardroom spaces, outdoor courtyards, and a redesigned covered parking structure.