World of Coffee Panama 2026
Event Date
October 23–25, 2026
Location
Panama City, Panama
Expected Exhibitors
370
About This Show
AI-drafted summaryWorld of Coffee Panama 2026 is the first World of Coffee trade show ever held in Central America, bringing the Specialty Coffee Association's premier event series to a coffee-producing country for the very first time. Held for the first time in Latin America, it connects coffee growers from all over the world with the global coffee industry, providing a space to strengthen business relationships, promote brands, and foster education, innovation, and sustainability throughout the whole coffee ecosystem.
Billed as the largest gathering of Latin American specialty coffee producers and global buyers from the coffee industry, it takes place for the first time in the country of the renowned Panama Geisha. The show draws coffee producers, roasters, buyers, traders, equipment brands, and industry professionals from around the world.
The event marks the SCA's first-ever trade show in a coffee-producing country and a significant step in promoting coffee consumption within producing countries, serving as an ideal platform for coffee professionals, producers, and traders worldwide to connect, network, and foster innovation in the specialty coffee sector. A major highlight is the co-located World Barista Championship.
Show Highlights
World of Coffee Panama 2026 features several signature zones and programs:
- Exhibition Hall — the main trade show floor for global coffee brands and suppliers.
- Producer Village — a dedicated space connecting Latin American and global coffee producers with buyers.
- Roaster Village — showcasing roasting talent and equipment.
- Cupping Rooms — for tasting and evaluating specialty coffees.
- Lectures and Workshops — educational sessions on innovation, sustainability, and the coffee industry. Workshops cover sustainability, technology, market trends, and coffee science.
The marquee attraction is the World Barista Championship (WBC), taking place over four days from October 22 to 25, where over 50 talented champions from around the world showcase the latest trends in coffee techniques, milk-based drinks and signature beverages. Attendees can also taste coffees celebrating Panama's exotic terroir — home not only to the famed Panama Geisha but to a rich history of unique specialty varietals.
Attendance
Organizers expect 13,000+ visitors and estimate the show will attract over 370 global exhibitors. The audience is expected to include producers from Central America, South America, and the Caribbean showcasing their coffees to the world, alongside coffee buyers and producers from around the globe. As this is the inaugural edition, no historical attendance figures are available.
Registration
Tickets are available through the official World of Coffee Panama website at panama.worldofcoffee.org. Registration options include a Coffee Week (all-inclusive) pass, plus individual sign-ups for the Scientific Coffee Congress (Congreso Científico del Café), Workshops, Brew, and the Cupping Room. Both attendee and exhibitor registration are handled via the official site. Show hours are: October 23, 11:00 AM–6:00 PM; October 24, 11:00 AM–6:00 PM; and October 25, 11:00 AM–5:00 PM.
History
The Specialty Coffee Association (SCA) is bringing its World of Coffee trade show to Panama in 2026 — the first trade show the SCA has hosted in a country primarily associated with coffee production, as opposed to consumption. The expansion was solidified on December 11, 2023, at an inaugural signing at the Panama Convention Center in Panama City, bringing together SCA leadership, the Specialty Coffee Association of Panama (SCAP), and the Chamber of Commerce, Industries and Agriculture of Panama.
The similarly structured World of Coffee event historically took place annually in Europe, moved into the Middle East in 2022, and saw an edition in Busan, South Korea, in 2024. World of Coffee Panama, taking place October 23–25, 2026 at the Panama Convention Center, marks the first World of Coffee trade show ever held in Central America. The event will also host the 2026 World Barista Championship.
Exhibitors
Exhibitor Information
Detailed exhibitor list is being compiled. Check back soon or visit the official show website for the most current information.
Last updated: August 4, 2026
Venue & Travel
Venue
Panama Convention Center
Calle Gral. Juan D. Peron, Causeway
The Panama Convention Center hosts the global coffee community within its impressive, wave-shaped structure, located right by the iconic Panama Canal. It is a modern convention center situated on the shore of the Pacific entrance to the interoceanic Canal, hosting trade exhibitions, business meetings, conferences, tastings, and training spaces. Surrounded by lush nature and just steps away from the Biodiversity Museum, this state-of-the-art convention center offers an inspiring setting for innovation, connection, and celebration within the coffee world. The wave-shaped facility sits next to the Panama Canal and the Biodiversity Museum designed by Frank Gehry.
Getting There
The main international gateway is Tocumen International Airport (PTY), located across the city from the Causeway venue. The closest airport to the Amador area is Albrook Marcos A. Gelabert International Airport (PAC), located approximately 2.4 miles from Marriott Panama Hotel. A third option, Panama Pacifico International Airport (BLB), also serves the region.
Rideshare (Uber) and taxis are widely available for getting to the Panama Convention Center on the Amador Causeway. For air travel, attendees can book with Copa Airlines for up to 15% off airfare, and United Airlines participants can also enjoy discounts on published fares for itineraries operated by United and its partner airlines.
Nearby Hotels
The Panama Convention Center is located on the Amador Causeway, with a range of hotels nearby and elsewhere in Panama City:
- Radisson Hotel Panama Canal — a highly recommended hotel near the Amador Causeway.
- Marriott Panama Hotel — in close proximity to the Amador area and major transport links.
- Riu Plaza Panama — a very popular hotel near Avenida Balboa.
- Megapolis Hotel Panama and Hospedium Princess Hotel Panamá — also highly rated Panama City hotels.
Additional options are concentrated around Avenida Balboa, Casco Viejo, and the financial/banking district, all within a short drive of the Causeway.
Frequently Asked Questions
When and where is World of Coffee Panama 2026 taking place?
World of Coffee Panama 2026 runs October 23–25, 2026, at the Panama Convention Center on the Amador Causeway in Panama City, Panama. Show hours are 11:00 AM–6:00 PM on October 23 and 24, and 11:00 AM–5:00 PM on October 25.
What makes this event significant?
It is the first World of Coffee trade show ever held in Central America and the SCA's first-ever event in a coffee-producing country. It also hosts the 2026 World Barista Championship, held over four days from October 22 to 25.
Who should attend World of Coffee Panama 2026?
The show is designed for coffee professionals, producers, roasters, buyers, traders, and equipment brands worldwide. It serves as a platform to connect Latin American producers with the global specialty coffee industry.
How do I register or buy tickets?
Tickets and exhibitor registration are available through the official website at panama.worldofcoffee.org. Options include a Coffee Week all-inclusive pass and individual registrations for the Scientific Coffee Congress, Workshops, Brew, and the Cupping Room.
Who organizes the event and how many people attend?
It is produced and delivered by the Specialty Coffee Association of Panama (SCAP) and the Chamber of Commerce, Industries and Agriculture of Panama, in partnership with the Specialty Coffee Association (SCA). Organizers expect more than 13,000 visitors and over 370 global exhibitors.
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