Canadian Health Food Association - Expo West - CHFA 2027
Event Date
April 30 – May 2, 2027
Location
Vancouver, BC
Expected Exhibitors
900
About This Show
AI-drafted summaryCHFA NOW Vancouver is Canada's premier trade show dedicated to natural, organic and wellness CPG (consumer packaged goods), organized by the Canadian Health Food Association. The event connects retailers, buyers, and industry professionals to discover the latest trends and innovations in the health and wellness sector. Held at the Vancouver Convention Centre, it positions itself as the wellness hub of Canada's West Coast.
CHFA NOW is a trade-only event that is open to individuals currently working within the natural health products, specialty food and organic industries. The primary target audience is retailers and health professionals who sell or professionally recommend natural health products or organics directly to consumers. Key retailers from the west coast attend CHFA NOW Vancouver in search of the next big thing in wellness.
Attendees can explore a curated selection of the latest products from natural health and organic foods to clean beauty and lifestyle innovations, and level up their expertise with expert-led sessions, trend forecasts, and hands-on learning experiences designed to keep them ahead in this fast-evolving industry. With free retailer admission and thousands of industry professionals in attendance, it is a must-attend gathering for the Canadian wellness retail community.
Show Highlights
Signature features and sessions include:
- CHFA Launch Pad — a competition where new-to-market brands go head-to-head for top honors.
- Incubator Alley PITCH Breakfast — where fresh innovators present their game-changing ideas.
- Expert Conference — keynotes and sessions featuring industry leaders covering customer experience, culture, and retention.
- Networking events — on-floor happy hours where attendees can enjoy cocktails, a beer or their beverage of choice.
At recent editions, CHFA also spotlights emerging consumer trends. "CHFA's five wellness trends aren't just predictions; we're seeing these trends already taking over store shelves," says Aaron Skelton, President and CEO, CHFA.
Attendance
Attendance figures reported for recent editions vary by source. The 2025 Vancouver event brought together over 6,800 industry professionals and 900 exhibitors showcasing the latest innovations in health and wellness. For the February 2026 edition, more than 8,000 industry professionals and retailers were expected to attend. The primary target audience is retailers and health professionals who sell or professionally recommend natural health products or organics directly to consumers.
Registration
CHFA NOW trade shows are completely free for retailers, so retailers should register in advance to secure their spot. Registration is available through the official CHFA NOW website.
Important policies to note:
- CHFA trade shows are not open to the general public. All attendees registering on-site are required to provide proof that their company is involved in the industry.
- Photo ID is required to pick up your badge and badge holder at on-site registration in the Vancouver Convention Centre, West Building.
- Retailer perks such as an Uber voucher program have historically required attendees to register and validate by a set deadline, so early registration is recommended.
History
CHFA NOW is organized by the Canadian Health Food Association. CHFA is Canada's largest trade association dedicated to natural health and organic products. The association runs the country's largest bi-annual trade show, CHFA NOW, dedicated to natural, organic, and wellness products, with editions held in Vancouver (serving the West) and Toronto (serving the East). The Toronto edition hosts thousands of buyers and retailers from across Canada, all eager to discover the latest products, brands, and opportunities in the natural, organic, and wellness industry. The Vancouver event has grown into a marquee gathering that draws thousands of industry professionals each year.
Exhibitors
Exhibitor Information
Detailed exhibitor list is being compiled. Check back soon or visit the official show website for the most current information.
Last updated: September 17, 2026
Frequently Asked Questions
When and where is CHFA NOW Vancouver 2027 taking place?
CHFA NOW Vancouver 2027 takes place at the Vancouver Convention Centre, West Building, in downtown Vancouver, BC. The conference is held on April 30, 2027, with the trade show on May 1 and 2, 2027.
Who can attend CHFA NOW Vancouver?
CHFA NOW is a trade-only event open to individuals currently working within the natural health products, specialty food and organic industries. It is not open to the general public, and attendees must provide proof that their company is involved in the industry. The primary audience is retailers and health professionals who sell or recommend natural health products or organics.
How much does it cost to attend and how do I register?
CHFA NOW trade shows are completely free for retailers. You can register through the official CHFA NOW website, and a photo ID is required to pick up your badge on-site. Registering early is recommended to access retailer perks such as the Uber voucher program.
What are the highlights of CHFA NOW Vancouver?
Highlights include the CHFA Launch Pad, where new-to-market brands compete for top honors, and the Incubator Alley PITCH Breakfast, where new innovators present their ideas. The expert conference features keynotes and sessions from industry leaders, plus extensive networking opportunities with hundreds of exhibitors.
What are the parking and transportation options for the venue?
The Vancouver Convention Centre offers secure on-site parking in both buildings—440 stalls in the West Building (operated by Impark) and 750 in the East Building (operated by Indigo). The downtown waterfront location is well served by SkyTrain, walking and biking, and rideshare services such as Uber.
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